Ideas & insights
Practical SEO guides, Google Business Profile advice and case studies from my work with local businesses.
A monthly Google Business Profile management service should explain what will be maintained, how often work will happen, what the
If your shop is already on Google Maps, check whether a customer can find the right place, understand what you
If Google Maps shows the wrong business hours, first check the correct listing, its regular schedule, date-specific hours and the
A practical interpretation of Malabar Optics’ 251 direction requests and 40 call actions for May–September 2026, with a clear distinction between profile activity and confirmed enquiries.
Eligible businesses in Kerala can add or claim a Google Business Profile for free. Follow the steps for checking an existing listing, adding details and verifying it.
GBP audit checked 12 October 2026: Malabar Optics recorded 251 direction requests and 40 call actions in May–September. Includes partial October data and three follow-up priorities; actions are not confirmed enquiries.